Turkey’s rakı consumption has fallen 50 percent in the last 13 years, mainly due to rising prices and diversification in alcohol taste, according to professionals.

Rakı, known as the Turks’ national drink, showed a considerable fall in local market consumption, decreasing from 80 million liters to 46 million between 1999 and 2011.

However, where domestic rakı consumption shrank, exports hiked 50 percent in the last decade, shooting from 2.6 million liters in 2000 to nearly 6 million liters last year, Hurriyet Daily reports.